Cold Warm Calling Meaning

Photo of author

By Jerome Clatworthy

Cold calling is a sales technique that involves contacting potential customers who have not expressed an interest in the company’s product or service. This type of call usually takes place over the phone, though some companies also use email to reach out to their prospects. On the other hand, warm calling refers to making contact with people who are already familiar with the company and may have a positive attitude towards it.

This could also help: Website Cold Calling Meaning

AI Image