Cold Calling Synonym

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By Jerome Clatworthy

Cold calling can also be referred to as direct marketing, telephone prospecting or telesales. It is the act of reaching out to potential customers by phone in order to introduce your product or service and potentially make a sale. Cold calling can often be an effective way to generate leads and increase sales, but it requires careful planning and strategy in order for it to be successful.

Related resource: Cold Calling Strategies

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