Cold Calling Script In Selling

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By Jerome Clatworthy

When you are making a cold call, it’s important to be confident yet polite. A good script should include an introduction of yourself and your company, a brief explanation of the product or service you offer, and an invitation for the person on the other line to ask questions. It is also wise to have some sort of closing statement that allows them to easily end the conversation without feeling like they’ve been pressured into something they don’t want.

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