Cold Calling Guidelines

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By Jerome Clatworthy

Cold calling can be a daunting task, but there are some guidelines that you can follow to make it easier. First and foremost, do your research! Make sure you know who you’re contacting and what they could use from your services. Second, stay professional during the call: don’t talk too much or sound too robotic. Finally, always offer value-adding solutions – this is the best way to engage customers over cold calls!

This other article might be helpful: Cold Calling Getting Past The Gatekeeper

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