Cold Calling Customers Meaning

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By Jerome Clatworthy

For businesses, cold calling is a form of marketing that involves contacting potential customers by phone or email to introduce a product or service they offer. It’s about reaching out to the customer with an aim to build relationships and ultimately make sales. Cold calling can be effective for any business looking to gain new customers or grow their market share, as long as it’s done correctly.

This other article might be helpful: Cold Calling Corporate Meaning

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