Cold Call Strategy Definition

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By Jerome Clatworthy

Cold calling is an effective sales strategy in which a salesperson contacts potential customers without prior contact. This strategy involves making calls to people who have not yet expressed any interest in the product or service being offered, and can often be seen as intrusive or unwelcome. However, if done correctly with skill and determination it can be very successful in generating leads for your business!

It might be worth checking out this additional article: Cold Call Techniques Definition

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