Cold Call Qualifying Questions

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By Jerome Clatworthy

When cold calling, it is important to have a set of qualifying questions. These should be tailored specifically to your business and the potential customer you are trying to reach. Questions might include: Do you currently use our product or service? How long have you been using it? What do you think about the quality of our product or service? Are there any features that would make our offering better for you? Answering these questions can help identify customers who are likely to be interested in what your company offers and save time in the process.

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