Cold Call Prospecting

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By Jerome Clatworthy

Cold call prospecting is the process of reaching out to potential customers who you have not previously spoken with. It can be a daunting task for some, but it doesn’t have to be! With proper research and preparation, cold calling can actually be an effective way of drumming up new business. You just need to make sure that you are properly prepared before making those calls and know exactly what you want to say so that your message resonates with the person on the other end.

Related resource: Cold Call Process

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