Cold Call Hooks

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By Jerome Clatworthy

Cold calls can be intimidating, but having a great hook is key to winning over potential customers. Start with an attention-grabbing introduction and then state your main point. Make sure to research the company first so you know what kind of message will resonate best with them. If you need help crafting your cold call, there are plenty of scripts online that can give you ideas on how to present yourself in the most effective way possible.

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