Best Cold Email Subject Lines for Jobs: Increase Your Chances of Getting Hired

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By Jerome Clatworthy

Understanding Cold Email

Cold emailing for jobs can be a daunting task, but it is often a necessary one. A cold email is an unsolicited email sent to someone who you have not previously communicated with. The goal of a cold email is to establish a connection with the recipient and convince them to take a desired action, such as setting up an interview or meeting.

Writing an effective cold email requires careful attention to detail and a strategic approach. Here are some best practices to keep in mind when crafting your cold email:

  • Personalize your message: Address the recipient by name and reference something specific about their company or background to show that you have done your research.

  • Keep it short and to the point: Avoid lengthy introductions or paragraphs. Get straight to the point and make your ask clear.

  • Add value: Offer something of value to the recipient, whether it be your unique skills or a solution to a problem they are facing.

  • Arouse curiosity: Use a compelling subject line that piques the recipient’s interest and encourages them to open your email.

  • Follow up: Don’t be afraid to follow up with the recipient if you don’t hear back. A polite and professional follow-up can show that you are persistent and committed.

By following these best practices, you can increase your chances of crafting an effective cold email that gets noticed and elicits a response. In the next section, we will explore some examples of effective cold email subject lines specifically for job seekers.

Importance of Subject Lines

When it comes to cold emailing for jobs, the subject line is the first thing that your prospective employer sees. It is the gatekeeper that determines whether your email will be opened, ignored, or sent to the spam folder. Therefore, it is crucial to craft a compelling subject line that grabs the reader’s attention and entices them to open your email.

The importance of subject lines cannot be overstated. According to a study, 47% of people decide whether to open an email based on the subject line alone. Furthermore, a well-crafted subject line can increase your email open rates and generate more leads. On the other hand, a poorly written subject line can harm your reputation and damage your chances of landing a job.

To create a compelling subject line, you need to add value and personalize it. Your subject line should convey the benefit of opening your email and provide a clear indication of what the email is about. Use power words, ask questions, and arouse curiosity to make your subject line stand out from the crowd.

Here are some cold email subject line best practices that you should keep in mind:

  • Keep it short: A subject line that is too long can be cut off on mobile devices, so keep it under 50 characters.
  • Personalize it: Use the recipient’s name or company name to make the subject line more personal.
  • Imply value: Convey what the recipient will gain by opening your email.
  • Imply urgency and stoke FOMO: Create a sense of urgency or scarcity to encourage the recipient to take action.
  • Be confident, but realistic: Don’t make exaggerated or false claims in your subject line.
  • Be sincere and show your brand’s personality: Use your brand’s voice and tone to create a genuine connection with the recipient.

By following these cold email subject line best practices, you can improve your email open rates and increase your chances of landing a job. Remember, your subject line is your first impression, so make it count.

Crafting the Perfect Subject Line

Crafting the perfect subject line for a cold email can be challenging, but it’s one of the most critical aspects of a successful outreach campaign. Your subject line is the first thing your recipient sees, and it can make or break your chances of getting a response. Here are some tips to help you craft a subject line that will get noticed:


Personalization is key when it comes to crafting a subject line that will catch your recipient’s attention. Use their name or company name in the subject line to show that you’ve done your research and that this email is not just a generic template.


Creating curiosity is a great way to get your recipient to open your email. Use a subject line that makes them wonder what’s inside, such as “I have an idea for you”” or “”Quick question about your job search.””


Your subject line should give your recipient a clear idea of what your email is about. Use specific keywords related to the job or industry to pique their interest.

Personalization (Again)